Stories, insights, and notes
from my journey in UX, design, and beyond

Journals covering design principles, personal experiences, and creative explorations. Each one crafted to be informative, reflective, and shareable.

Design Flows Better When You Know Code

Design Flows Better When You Know Code

Designers often hear that coding isn’t required to do their job well. And that’s mostly true - design is about empathy, clarity, and solving problems through experience. But for...
Consistency Starts with Shared Thinking

Consistency Starts with Shared Thinking

A few months ago, I joined a design sync between two product streams - one focused on merchants (B2B) and the other on customers (B2C). Both teams were doing great work, but somet...
Design Works Best When Everyone Builds Together

Design Works Best When Everyone Builds Together

I still remember a design review where the product manager, engineer, and I were staring at the same screen - but seeing three different things. I saw layout issues, the PM saw ro...
What Keeps a Design Team Truly Alive?

What Keeps a Design Team Truly Alive?

Have you noticed how some product design teams seem unstoppable while others struggle to deliver? Often, the difference isn’t talent - it’s collaboration. When designers, PMs, eng...
Stop Chasing Design Feedback Alone

Stop Chasing Design Feedback Alone

Last week, I joined a session where the team gathered in one room - designers, product managers, developers, even a marketer. The goal was simple: resolve all pending design decis...
Conversations Save Time in Design

Conversations Save Time in Design

Early in my career, I spent three full days polishing wireframes during a sprint. Every flow, every edge case, every detail was mapped out. I was proud of it - until the review me...
Why Figma Replaced Sketch for Good

Why Figma Replaced Sketch for Good

When I started using Sketch, it felt like the future of design. Clean interface, vector-first, and purpose-built for UI work - it quickly became the tool of choice for many design...
The Mindset You Need for Design Collaboration

The Mindset You Need for Design Collaboration

During my time at Microsoft, one of the most valuable lessons I learned was the power of a growth mindset. Early on, I sometimes saw collaboration as a test of defending my idea...
Design Execution: Where Ideas Meet Reality

Design Execution: Where Ideas Meet Reality

Design ideas are exciting, but they only matter when they make it into the hands of users. Early in my career, I thought the hardest part was wireframing and UI polish. But I qu...
Conversations Save Time in Design

Conversations Save Time in Design

Early in my career, I once spent three full days polishing wireframes during a sprint. Every flow, every edge case, every detail was carefully mapped out. I walked into the revi...
Why Smart Work Starts With Communication

Why Smart Work Starts With Communication

I used to think working smart meant cutting corners - using faster tools, skipping steps, and moving quickly. The idea was simple: speed equals efficiency. But I learned the hard ...